Continue doing that forever, or until you decide you want a new brand. Don’t make it % or % or %. That creates a caricature, not a brand. Just %. ittybiz pdf Unmute @IttyBiz Mute @IttyBiz Follow Follow @IttyBiz Following Following @IttyBiz Unfollow Unfollow @IttyBiz Blocked Blocked @IttyBiz Unblock . If someone came to IttyBiz right now looking for, say, a marketing consultant, they would say,. “Oh, this is I think it’s $ or something at the moment. Sounds.

Author: Taran Dom
Country: Syria
Language: English (Spanish)
Genre: Love
Published (Last): 12 December 2008
Pages: 330
PDF File Size: 20.89 Mb
ePub File Size: 11.89 Mb
ISBN: 464-8-95102-646-6
Downloads: 93890
Price: Free* [*Free Regsitration Required]
Uploader: Ganris

The Advert Fan You want to make a great product?

Thanks, but now is not the time. Itttbiz first product should be very easy to buy. Obliging man that he is, he has provided a picture. I have a semicolon accidentally tattooed on my back. I was taking graphic design. Yes, I have an irreverent turn of phrase. I unschool my son.

Top 50 Canadian Marketing Blogs

This can lead you to compensate by throwing more and more stuff into your product to try and impress people. You have loyal, repeat buyers who keep enjoying the process of sending you money for stuff. If these people are joiner types, they think they need more traffic from social media.

When I started conceiving of this ittyblz, Kathy was the first person I wanted to use as an example. You just work through it, one step at a time.

Ittybiz 300 pdf

Will it solve a small set of specific, high-value problems? Incidentally, I got turned onto Tassimo because of a tweet by Scott Stratten almost a decade ago. A note from personal experience: For a first product to be a gateway product, when I buy it today, you put it in the mail today. Top 50 Canadian Marketing Blogs.

  ISO 17751 PDF

Not a winning combination for sales. Am I making good enough sales with the traffic I already have? In an industry full of airy fairy hipsters bouncing around in their vat of homespun yarn, telling you to live your dreams, Clare gives you an email script to get stores to buy more stuff on their next order. The more you alternate tasks, the quicker your recovery time will be. Work from home dad, marketer and photographer.

As I was trying to figure out what to say about her in this section, I went to her website to see if I could steal some copy. This means no day e-courses. Then I bought at least ten more. People who are not making sales tend to think they have a traffic problem. But I have created a modified version of it for our purposes today.

But you will, without fail, reach a point in every work day when your creative brain gives up the ghost. Behind the Buzz But when it came time to pick her word, I felt a little silly. John Chow dot Com 2.

A workaround for this is to step back and figure out how you can reposition the product type so it can still work. A small amount of forethought could make you a large amount of money. So three or four times a year, I want a photograph of him heliskiing, or with a pie on his head, or dancing with a garden gnome. No hoops to jump through. Mistakes will be made. Write the opening paragraphs of the sales page.


Back when I used to gamble, and I was craving slot machines, I drove almost nine hours to Atlantic City because it was faster than catching a flight to Vegas.

Your customers will be just as forgiving. I explain how in Product In A Weekendshould you be interested. This goes hand-in-hand with the previous suggestion — come up with a variety of different names for your product before you begin creating it. Search Engine People Blog You could get used to the process and make all your required, inevitable, rookie mistakes well in advance.

Expect delays, and set your deadlines involving people earlier than you need them to be to give you some breathing room. You can just pick the one you like the best. My nickname is Meem, which is short for Mimi.

The % Branding Solution – IttyBiz

I should either know something instantly usable in short order, or have something physical I can use right away. You buy products all the time — online and offline — that have imperfections that you forgive readily and without thought.

That means he watches YouTube videos all day. These are your key selling points — the core reasons your buyers will want to send you money for your product.

Skip to content Skip to primary sidebar Skip to footer. I did not speak French at the time, so James translated my speech for me phonetically and I memorized it that way.